History

Started sales of LebeL Cosmetics

silky touch freem

A silk perm that cares for your hair.

Sele series

An amino acid-based shampoo that is gentle on the hair and scalp.

super silky

A perm agent that sold over 1 million units in less than half a year.

NATURAL HAIR SOAP & TREATMENT

Formulated with natural plant extracts based on acidic soap-based surfactants. Long hit product.

COLOR TONING

A smart and functional mousse-type coloring agent that expands the expression of hair design. Riding the color boom in the industry, it became a big hit.

Creamsis

Hair design power and hair care power beyond perming agents.

cool orange

A scalp care series that awakens the potential of the scalp and keeps the hair and skin healthy.

MATERIA series

A transparent hair color series that “feels” from the core to bring out the beauty of each individual.

TRIE series

A hair makeup series that allows you to enjoy styling more comfortably.

PLIA series

A series that pursues the ideal perm. A wide range of products from curls (cosmetics) & waves to straight hair.

IAU series

A series that provides total care for both skin and hair to bring out a lively and enjoyable shine.

THEÓ series

A care series that conditions men's sticky and dry skin, scalp, and hair with "moisture and smoothness".

sona

Shampoo and treatment focused on the 7 days immediately after hair coloring.

viege

An anti-aging care supplement for skin and hair for adult women, focusing on the nutrition of vegetables and the condensed supplements.

LOCOR

A treatment color that improves the expressiveness and texture of hair color design in a short time.

Moii series

Fill your skin and soul. A natural care series created with a focus on natural ingredients ^*. * This means that most of the ingredients are derived from non-petroleum ingredients such as plants.

SEA/SAW series

Become a hair that steals your heart. A hair cosmetic product that makes people shine from their hair.

edol series

A hair color series that expresses free creativity without being bound by "redness".

LebeL ONE

The power to create beauty. A new hair care series inspired by stem cell research.

HITA series

Live with your favorite hair. With the latest technology "Active Plex", you can turn any curly hair into the hair you love.